Typically case studies contain company information like Company profile, Management analysis, HR Resources in the Company, balance sheet, Income Statement, Cash Flow statements, stock analysis, Company Press Releases and Industry profile (usually 5-10 years historic data), new product launches, Research and development activities etc
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What is a Case Study?
Case Study : An actual description of a situation, usually concerning a management decision, a challenge, an opportunity, a problem or an issue faced by managers in an organization. A case study can vary in terms of style, organization and approach depending on how it is formally or informally structured.
Case studies are usually considered as problems to which a unique, correct solution is possible. However, this is not the case as a decision maker can choose between several options, conventional or unconventional backed by a logical argument.
Management Case Studies can present an extensive, detailed analysis of a single project in the context of its business environment.
The case method of imparting management education has been used for several years now in business schools to teach various management subjects. Use of case studies holds great potential as a pedagogical technique for teaching management science, particularly to budding managers, because it illustrates various approaches and values. It hones students’ skills in team based learning, presenting, and analytical thinking, and since many of the best cases are based on latest and often debatable management problems that management students encounter in the news (such as Unethical Practices being followed by a particular company), the use of cases in the classroom makes business management study relevant.